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What are Motivational Styles?

Motivational styles, which are the basic building blocks of human experience in Reversal Theory (Apter), are a form of mental state. As they change,  so do our emotions and our behaviour. Let’s explore motivational styles in more detail. Motivational...
Emotivation: A unifying concept for HR & OD?

Emotivation: A unifying concept for HR & OD?

What is Emotivation? Emotivation is simply an idea that connect emotions and motivations, rather than treating them as separate and unrelated. Our concept of emotivation is based on Reversal Theory (e.g. Apter, 2001) which suggests that our emotional experiences are...