+44 (0) 333 567 0811 hello@8connect.co.uk

Experts in change & performance

We work with mindset to unlock change, ignite engagement and build performance environments.

Who are 8Connect? 

We believe that the current and future challenges faced by organisations require innovative, evidence-based frameworks that help people to adapt to and create change. 

Many businesses are basing their people strategies, change interventions and talent development programmes on ideas that are no longer, or never where, fit for purpose. 

Our work is based on a versatile and comprehensive framework with that can be applied in a broad range of situations that require us to tap into motivation, change mindsets, or respond to changing or challenging situations. It builds on over 40 years of research into Reversal Theory: 

  • Providing a concrete link between motivation (mindset) and emotion
  • Emphasising dynamic and changeable elements of human personality; and
  • Opening up new possibilities for personal and organisational change  

We are a small but values-driven and friendly consultancy. We have close relationships with partners and trusted associates to ensure that we can provide appropriate solutions to support your business.

What's on your mind?

Contact us to arrange a no-obligation chat about your business and people performance challenges

Rob Robson, Performance Psychologist

Founder & Director

8Connect is the culmination of over twenty years of experience and brings together my passion for performance psychology and my experience in operational and transformational business leadership.

I’m a Chartered Psychologist and Associate Fellow of the British Psychological Society, as well as a Principal Practitioner with the Association for Business Psychology.

All business challenges require some kinds of change. We can’t perform better without changing. And change happens through people. And mindset is what drives us from moment to moment.

Outside of work, family life is important to me. I’m a proud husband and father to two teenage children. I’m also a competitive masters swimmer who has broken multiple British Records.

Although 8Connect is a new company, I’ve worked extensively with and for blue-chip organisations including Tata Technologies (as European HR Director), Jaguar Land Rover, A.S. Watson (Superdrug & Savers), National Grid, HSBC, SABMiller, NHS, UK Sport, Unilever and Roche.

Our Partners

We work with a range of partners and associates that share values and ideas, ensuring that we are able to fulfil the full breadth of client’s requirements. We also work with trusted associates who share our values.


The People Experience Hub provide a versatile, responsive measurement platform that we can use to quantify what’s going on for your people.

Purple Monster

Purple Monster are a creative engagement agency, who can help bring strategies to life through facilitation and communication.


Apter Solutions


Apter Solutions are our provider of choice for diagnostic and coaching tools as we share same underlying psychological framework, Reversal Theory.

Our Values

We’re driven by a commitment to make our clients successful, and values are at the heart of what we do.


We apply sound, evidence-based frameworks from psychology, management and HR, combined with practical business experience.



You’re reality is important to us and we work to understand your strategic and operational context, and try to find solutions that will work for your reality.



We are collaborative to our core. As well as being open, we listen, involve you and your work with your people to co-create value.



Fundamentally, we are driven by a desire to help you and your business, to be honest, and to have a positive impact upon your people.

About Us

8Connect Consulting helps businesses achieve their growth ambitions by improving the connection between people, their work environment, and mission.

Contact Us

+44 7799 476918


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